Privacy Policy

Ruppy’s Ltd

This Privacy Policy sets out how Ruppy’s Ltd collects, uses, stores, and protects personal data when you visit our premises, use our website, or otherwise interact with our business in Birkenhead, United Kingdom.

We are committed to processing personal data lawfully, fairly, and transparently, and in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

For the purposes of applicable data protection legislation, Ruppy’s Ltd is the data controller responsible for your personal data.

Contact details are provided at the end of this policy.

We may collect, use, and process the following categories of personal data:

• Identity data (name)
   
• Contact data (email address, telephone number)
   
• Transaction data (purchase and payment information)
   
• Communications data (enquiries, correspondence, feedback)
   
• Marketing preferences
   
• Technical data (IP address, browser type, cookies, website usage information)
   
• CCTV footage captured on our premises for security purposes
   

We collect data directly from you or automatically when you use our website or visit our premises.

We process personal data only where a lawful basis applies, including:

• Performance of a contract (e.g., fulfilling purchases or bookings)
   
• Compliance with legal obligations
   
• Our legitimate business interests (e.g., improving services, ensuring security)
   
• Your consent (e.g., marketing communications)
   

Where processing is based on consent, you may withdraw your consent at any time.

Your personal data may be used to:

• Process orders, payments, and transactions
   
• Provide customer support and respond to enquiries
   
• Administer bookings, events, or services
   
• Improve our products, services, and customer experience
   
• Send marketing communications where consent has been provided
   
• Ensure the safety and security of our staff, customers, and premises
   
• Maintain business records and comply with legal or regulatory requirements
   

We do not sell or trade personal data.

We may share your data with carefully selected third-party service providers where necessary for business operations, including:

• Payment processing providers
   
• IT, website hosting, and software providers
   
• Professional advisers (accountants, legal advisers)
   
• Regulatory or law enforcement authorities where required by law
   

All third parties are required to process personal data securely and only in accordance with our instructions.

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, or reporting requirements. When data is no longer required, it will be securely deleted or anonymised.

We implement appropriate technical and organisational measures to safeguard personal data against accidental loss, unauthorised access, disclosure, alteration, or destruction.

Access to personal data is limited to authorised personnel who require it for legitimate business purposes.

Our website may use cookies and similar technologies to enhance user experience, analyse website traffic, and improve functionality. You may control or disable cookies through your browser settings.

CCTV systems may operate within and around our premises for the purposes of crime prevention, public safety, and the protection of staff and customers. Footage is securely stored and retained only for a limited period unless required for investigation or legal purposes.

1. Under UK data protection law, you have the right to:

• Request access to your personal data
   
• Request correction of inaccurate or incomplete data
   
• Request erasure of your data where applicable
   
• Request restriction or object to processing
   
• Request data portability
   
• Withdraw consent where processing is based on consent
   
• Lodge a complaint with the Information Commissioner’s Office (ICO)
   

Further information is available from the ICO website.

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact:

Ruppy’s Ltd
Birkenhead, United Kingdom
Email: contact@ruppys.co.uk
Telephone:  0151 272 1236 

We reserve the right to amend this Privacy Policy at any time. Any updates will be posted on our website with the revised effective date.

Last updated: 04/02/2026